---
updatedAt: 2025-11-03T17:13:13.000Z
agentTools:
projectIndex: https://docs.gupshup.io/llms.txt
---
# Create Template
In the Platform, you can manage your Message Templates in one place under the **Templates** tab.
## Before You Begin
To send a template message on WhatsApp, you must first create a template message and submit it to the WhatsApp team for approval. Only the **approved templates** can be sent to users.
> 📘
>
> Providing samples when creating Message Templates is now mandatory.
>
> Samples give examples of possible data for your template, aiding in the review and approval process by clarifying the type of message you intend to send.
## Template Details
| Property | Description | Limitations | Required? |
| --------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ | ---------------------------------------------------------------------------------------- | :-------- |
| Template Name | Can only contain lowercase alphabets, numerics, alphanumeric characters, and underscores. | No other characters or white space are allowed. | Yes |
| Category | Select the correct category of your template. See the list of supported categories. | | Yes |
| Language | Select the correct language of your template; the template name will be the same for all translations. Specify the language field when sending. See the list of supported languages. | | Yes |
| Template Labels | Define what use-case this template serves e.g Account update, OTP, etc in 2-3 words | | Yes |
| Header | The header of your message template; types includes Image, Video, Document, Text, and Location. | Character Limit: 60 | No |
| Body | The body of your message template. | Character Limit: 1024 | Yes |
| Add Variable | Support parameter placeholders in the format of `{{1}}`. | Within a WhatsApp Message Template, the character limit does not apply to the variables. | Yes |
| Footer | The text footer of your message template. | Character Limit: 60 | No |
| Buttons | The button(s) of your message template includes Call-to-action, Copy Offer Code, and Quick Reply. | Maximum of 10 buttons. | No |
## Create A Template
1. Navigate to the top menu bar and hover over the **Dashboard** to open the drop-down menu. Then, select **WhatsApp**.
2. Under **Dashboard**, select your App. *You will land at the **Templates** tab*.
3. Select **Create Template**.
4. Enter a **Template name** and select the applicable **Category**.\
*Depending on the selected category, you will need to choose a **Message Type**, such as Custom Message, Product Message, Carousel, etc*.
5. Select the **Language** from the drop-down menu and enter a **Template Label**.
6. Add a **Header** (Optional).\
*Depending on the selected header, you will need to select a **Header Type**, such as Text or Media type*.
7. In **Body**, enter the text for your message in the language you have selected. You can add variables, such as `{{1}}` and `{{2}}` shown in the below image.
> 📘
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> With the latest 9.0 release, now you can format the text with the template body. e.g., **feedback** and *Thanks* are formatted as bold and italic in the image above.
8. Optionally, you can add a **Footer**, which is a short line of text at the bottom of the template.
9. Optionally, you can add up to 10 buttons to the template. The buttons added can be a mixture of various button types.
> 📘
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> Despite the maximum limit of 10 buttons in a template, every button type also has its own limit.
10. Select the checkbox **Allow Meta to change the category of this template while approving** if applicable.\
Click **Preview and Submit**.