Template messages

Template messages are Highly Structured(HSM)/ Notification messages. Once your WhatsApp Business API is Live, you can create template messages and submit them to WhatsApp for approval. You can send Template messages to users that you have opted-in. To know how you can opt-in users, read frequently asked questions.

API Endpoint

Headers

HeaderValue
Content-Typeapplication/x-www-form-urlencoded
ApikeyYour Gupshup account API key

Request body

KeyTypeDescriptionSample
sourcestringYour registered WhatsApp Business API phone number.

The number must be in E. 164 format.
917834811114
destinationstringUser's phone number.919876543210
templateobjectSee template object description{"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}
messageobjectRequired only if the template is of type Media - Image, Video, Document(.pdf) or location.

See message object description
Image: {"type":"image","image":{"link":""}}

Video:{"type":"video","video":{"link":""}}

Document: {"type":"document","document":{"link":""}}

Location: {"type":"location","location":{"longitude":"","latitude":""}}

Template object description

KeyDescriptionSample
idUnique identifier for a template

Use this API to get all template details for an app.
c6aecef6-bcb0-4fb1-8100-28c094e3bc6b
paramsArray of placeholders/variables in the template in the order of occurrence.["Agent","Local Address","Tracking code"]

Message object description

KeyTypeDescriptionSample
typestringThe type of media. Possible values are: image, video, document and locationimage
image, video, document, or locationobjectThis object has the link to the type of media file specified{"link":"https://www.buildquickbots.com/whatsapp/media/sample/jpg/sample01.jpg"}

API Response

Send message API requests received by our platform are processed asynchronously, and hence you will always get an HTTP_SUCCESS(200 to 299) response range if the API request made is correct. The API response includes an object with a Gupshup unique message identifier and status as submitted. Your callback URL/webhook will receive a message event stating the submitted message to the WhatsApp API client(which eventually sends the message to the customer) is enqueued or has failed.

HeaderValue
Content-Typetext/html
{
   "status":"submitted",
   "messageId":"ee4a68a0-1203-4c85-8dc3-49d0b3226a35"
}

The Gupshup unique message identifier that is the messageId in the API response will help you track messages through the inbound message events - enqueued, failed, sent, delivered, and read that you obtain on your webhook/callback URL.

Sample requests

📘

Following are sample API requests for each message type. These examples are for your reference only. You can create templates from settings in the app dashboard and submit them to WhatsApp for review.

curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}' \
--data-urlencode 'message={"type":"image","image":{"link":"https://www.buildquickbots.com/whatsapp/media/sample/jpg/sample01.jpg"}}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}' \
--data-urlencode 'message={"type":"document","document":{"link":"https://www.buildquickbots.com/whatsapp/media/sample/pdf/sample01.pdf","filename": "Sample funtional resume"}}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}' \
--data-urlencode 'message={"type":"video","video":{"link": "https://www.buildquickbots.com/whatsapp/media/sample/video/sample01.mp4"}}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["Agent","Local Address","Tracking code"]}' \
--data-urlencode 'message={"type":"location","location":{"longitude":"","latitude":""}}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c49ee21d-4d39-452d-a6c1-25b7615e01e4","params": ["John","docs/bot-platform/guide/whatsapp-api-documentation"]}' \
--data-urlencode 'message={"type":"document","document":{"link":"https://www.buildquickbots.com/whatsapp/media/sample/pdf/sample01.pdf","filename": "Sample funtional resume"}}'
curl --location --request POST 'http://api.gupshup.io/sm/api/v1/template/msg' \
--header 'apikey: 2xxc4x4xx2c94xxxc2f9xx9d43xxxx8a' \
--header 'Content-Type: application/x-www-form-urlencoded' \
--data-urlencode 'source=917834811114' \
--data-urlencode 'destination=918x98xx21x4' \
--data-urlencode 'template={"id": "c6aecef6-bcb0-4fb1-8100-28c094e3bc6b","params": ["12323XXXX"]}'