Gupshup's click-to-call solution is a real-time-based calling widget that you can configure on a website/mobile application to get connected instantly with your customer. It aids businesses to allow their customers to reach their sales and support just by submitting their contact number to get a call back within seconds. You can use the click-to-call API to call to a single mobile number or to multiple mobile numbers programmatically.

Product Name

Gupshup Click-to-Call API

Target audience

Gupshup Click-to-Call API is intended for the developers and clients alike who plan to integrate their systems with click-to-call service of Gupshup.


Click to Call enables the visitor to initiate the call instantly with a single click or tap on the website or mobile app. You can use click-to-call API to:

  • To set up IVR Menu: Answer every customer query with the IVR’s multi-level menu to establish immediate interaction with your customer.
  • Call recording: Record incoming and outgoing calls in real-time to listen to them later and maintain quality standards.
  • Call routing: Call routing enables the available agents to answer the customer calls as the call routes to the free agents to reduce customer wait time.